Upsell Messages

Upsell messages are dynamic nudges that tell customers how close they are to unlocking a better deal. They update in real time as the cart changes.

How they work

When a customer’s cart is close to but hasn’t yet reached a discount threshold, an upsell message appears:

• Tiered discount: “Spend £15 more to get 15% off!”
• Bulk pricing: “Add 2 more for the bulk discount price”
• X-for-Y: “Buy 1 more to get the cheapest item free!”
• Mix & Match: “Add 1 more from Accessories for the bundle price”

Once the customer reaches the threshold, the upsell message disappears and the discount applies.

Why upsell messages matter

This is one of Dino Discounts’ strongest differentiators. Most discount plugins apply discounts silently — the customer either stumbles into the deal or misses it. Upsell messages actively guide customers toward the deal:

• Increases average order value — Customers add items to reach the next tier
• Reduces cart abandonment — Customers see they’re close to a deal, not just paying full price
• Creates urgency — “You’re £8 away from free shipping” is more compelling than a static banner

Configuring upsell messages

In the wizard, the Upsell Message tab lets you configure messages independently for each display location. Each location has its own position and message text.

Available on tiered, volume, and bundle discounts

Upsell messages are only available for discount types with thresholds — tiered, volume (bulk), and bundle (mix-and-match). Other discount types show a lock notice on this tab.

Mini-cart

Setting	Options
Position	Hidden (default), Top (Above Items), Above Buttons, Below Cart Items
Message	Single-line text field — keep it short and punchy

The mini-cart is small, so messages should be brief. Default: Spend [amount_left] more for [discount]

Cart page

Setting	Options
Position	Hidden, Top (Above Cart Table), Above “Proceed to Checkout”, Below Cart Totals
Message	Multi-line text field — you have more room here

Checkout

Setting	Options
Position	Hidden, Top (Above Billing Details), Above Order Summary, Above Payment Methods, Below Order Review
Message	Falls back to the cart message if not set separately

Dynamic placeholders

Use these in your message templates — they update in real time as the cart changes:

Placeholder	Replaced with
[amount_left]	How much more the customer needs to spend
[qty_left]	How many more items the customer needs to add
[discount]	The discount they’ll get at the next tier
[next_tier]	The next tier threshold

Example template:

Spend [amount_left] more to get [discount] off your order!

Becomes: “Spend £15.00 more to get 15% off your order!”

Different messages for different locations

Use a short punchy message in the mini-cart (limited space) and a longer, more descriptive one on the cart page. The checkout message can be left blank to fall back to the cart message.